Skip to content

What to automate & what not to automate?

what should be automated and what shouldn't be.jpg

Small businesses in particular should urgently automate parts of their day-to-day operations in order to have more capacity to serve their customers. Fortunately, there is no better place to do this than the Internet.

Having your own website can simplify and automate an extremely large number of processes.

To name a few examples:

Forms

  • Customer support
  • Customer inquiries
  • Surveys
  • Recording customer data
  • Marketing Surveys

Online stores

  • Product presentation
  • Product information
  • Payment processing
  • Statistics for accounting

Websites

  • Answer frequently asked questions in a professional and structured way
  • Provide knowledge
  • Share company culture
  • Tool for online advertising

As you can imagine, this list can be continued as long as you like.all self-employed people have somewhere a dull job or one they don’t like to do, but which could be easily automated.one of the best tools to implement such a thing is “Zapier”. To counter this with an open source variant for self-hosting, I would also like to mention “n8n”.

Automate customer support and co.

Remember that 10 min per day per year (*260 days) is about one week of work (43.333 H), which you could probably better spend on marketing, customer support or product development. On top of that, you usually have more than one of these jobs. 

Especially as a self-employed person or small SME, you should minimize the activities that do not actively generate income and maximize and improve all activities that generate value for your customers. 

Automation should be done in small steps, so that you are not only busy with automation or have too little influence on what is happening. Nevertheless, you should think about what could be automated in your own company.

Leave a Comment





user journey your potential customers.jpg

User journey of your potential customers

What is a user experience? User experience starts well before the first visit to your website. The user experience is…

Read More
when is it worth it to have a professional website.jpg

Professional website – When is it worth it?

Choosing a professional website is worthwhile if you plan to build reach on the Internet. Another point is the greater…

Read More
which part plays your website in your business.jpg

What part does your website play in your business?

Why do I need a website in my business and what is its purpose? Basically, a website is an information medium, which at the same time makes the first impression of a company. So we can say that your website is the face of your company on the Internet. Website as an information medium Next

Read More
what effects do the pagebuilders have on seo and extensibility.jpg

Pagebuilder – Effects on SEO and Extensibility?

Page builder websites are also called website building kits (Jimdo and co.). You can register on their website and directly…

Read More
which media channels are suitable for seo.jpg

Which media/channels are suitable for SEO?

As already described in the last post, there are also different media for content marketing. The big three media are…

Read More
paid advertising social media search engines.jpg

Paid advertising (social media/search engines)

Paid online advertising – pull advertising and push advertising Billboard advertising, as it has existed for ages, would be called…

Read More

Plans & pricing

Stay cool, we have a 48-hour money back guarantee!

Pro is including all from Free